How To Prove the ROI of Online Review Management

Andrew McDermottAgency, Reputation Management, Review MarketingLeave a Comment


What’s the toughest part of review management? It isn’t getting the review. It isn’t even dealing with a flood of negative reviews from a horde of angry customers. No, the hardest part of online review management (ORM) is something unexpected. It’s demonstrating the ROI of Online Review Management. Read More…

How To Get a Meeting With the Head Honcho To Pitch Services

Andrew McDermottAgency, Client Acquisition, Review MarketingLeave a Comment

how to get a meeting with the head honcho to pitch services

There’s no perfect formula for how to get a meeting with the head honcho, because salespeople are viewed as inherently selfish. Not because they crave success, but because they’re focused on taking more than giving. Giving is how you get past the gatekeeper’s filters. It’s how you win that coveted first meeting. Read More…

3 Strategies For Prospecting Online Review Management Clients

Andrew McDermottAgency, Client Acquisition, Review MarketingLeave a Comment


Prospecting online review management clients doesn’t have to be an emotional rollercoaster. Your business should be filled to overflowing with leads. You should have a steady supply of amazing and responsive clients. Find out how you can find more prospects using forums, poor review portfolios and email marketing. Read More…

Selling Review Management: How To Get Your Agency’s Foot In The Door

Andrew McDermottAgency, Client Acquisition, Reputation Management, Review Marketing, Small Business MarketingLeave a Comment

selling review management

Specialize to get your foot in the door. Try selling review management and marketing to deliver huge wins for your clients. Generalize, once you’ve achieved the results your clients want. Agencies are no longer seen by clients as one-stop shops.

Read More…