What should agencies be looking for when identifying the right reputation management clients? We take a look at some desirable and undesirable qualities of potential clients. Read More…
How NOT to Respond to Customer Reviews: 8 DON’Ts From a Recent Case Study
Anytown, USA: A customer (who also happens to be an active Yelper) is enjoying a sandwich at his regular haunt: a small local burger joint that also doubles as an arcade. Enter a gleefully screaming child, whose behavior continues uncorrected by parent nor staff for the length of our customer’s meal, souring his dining experience. He takes to Yelp to complain. Read More…
Get Weird: One Simple Trick to Getting More Online Reviews
How do you get more of your happy customers to participate in online reviews? You’ve probably come across our sober and straightforward advice: ask, guide and remind customers to write reviews–that’s why our “review funnel” service exists, after all. Read More…