Why Yelp Is Testing Video, and How to Make a Killer Yelp Video Review

adminCustomer Reviews, Review Spam, Video Reviews, Yelp0 Comments

Last week, Yelp announced the imminent roll-out of video reviews from “Elite” Yelpers. Yelp’s mobile product manager Madhu Prabaker described the new feature, due in early June, as a way to provide “a reward for businesses that go to great lengths to achieve a certain ambiance.” Read More…

Who’s Bad-Mouthing Your Business? It Could Be Your Best Customers

adminCustomer Reviews, Negative Reviews, Reputation Management, Research

Think those one-star reviews of your business on Yelp or your local Patch are spurious? That the guy who hates the presentation of your chef’s shepherd’s pie just doesn’t get it? Or that the complaint about your receptionist’s lousy demeanor was seeded by a devious competitor? Read More…