They're the 800 lb. gorilla in the room. Salesforce is the undisputed leader in SaaS CRM tools. Their SaaS platform exploded in growth, growing from 3,000 customers in 2001 to…
Research says 70% of customers will leave a review for your business if asked. This is great news, but it's also a challenge. If you're like most people, you're probably…
Should Trustpilot reviews be part of your reputation management strategy? Their platform received 39 million reviews in 2020. That's lower than the numbers mainstream platforms like Yelp and Google receive…
Customers love SMS marketing. Research from SMS Comparison shows SMS marketing boasts a 98% open rate; 95% of SMS messages are read and responded to within 3 minutes. Even more interesting is…
You've built a fantastic service. Most of your customers are happy. Naturally, you'd like to spread the word. The obvious question is, how? How do you acquire online reviews at…
Reviews don't write themselves. Can a review request email campaign be the best way to get reviews for your business? You may have the best hamburger in town, you might be…
What are the consequences of requesting reviews? Is it a bad idea to request reviews during a crisis or stressful event? The depends on your goals, the culture of your…
Are customers still writing reviews during the pandemic? It's a reasonable question to ask. The immediate assumption many have is that customers aren't at all focused on reviews right now.…
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Right now, every business is adapting. Some industries have been impacted more than others, but almost everyone with a local business has had their government require them to adjust their…
Are reviews important? Yes. Are they more important as local businesses are shuttered across the world and marketers are having to be creative in how they keep their businesses afloat?If…