Review Management Blog by Grade.us

When it comes to local, Google My Business (GMB) needs no introduction. Google My Business is the primary digital marketing channel for local businesses (and trust us, Google reviews matter to local businesses). There’s no dispute. In fact, Mike Blumenthal of GatherUp was prescient when he said that “Google is

You can use numerous marketing channels to attract customers to your local business or that of a client. As a business owner, or an agency supporting customer acquisition efforts for a local business, your goal is to identify and utilize the most effective marketing channel. This guide will look at

If your business is positioned around micro moments, customer reviews should be positioned around your business. Impulse buyers need to see your reviews.

Overview MarketVisory Group is a HIPAA compliant healthcare marketing agency. Over 90% of their agency’s client base is in healthcare. MarketVisory Group’s mission is helping independent practice owners stay independent. The Challenge Carl White, President and Founder of the MarketVisory Group, had a problem. His client, a podiatry practice, operates

Research shows it takes close to 40 positive customer experiences to undo the damage of a single negative review. You’ve just received a negative review in Google review. What’s worse, the review is inaccurate or fraudulent.  What’s the best way to delete a Google Review? It’s easy for individual reviewers,

What’s the best way to promote your car dealership? You get your customers to vouch for you. When customers share the exciting news with their friends and family — that they purchased a car from your dealership, and their experience was wonderful, word spreads quickly. Customers want their car buying

Local content is a challenge.  It’s a difficult topic for many local businesses. Small businesses aren’t entirely sure what it is. They don’t know why they need it, what they should be doing with it, or how to create it. Multi-location businesses don’t always invest in it across each location.

Review management is the gateway to profit. You can use review management to sell various agency follow-up services — advertising, web development, design, copywriting, marketing, etc. It’s also a great standalone service if you’re simply looking to specialize. Here’s the problem.  It’s not immediately clear whether you can afford to

Is Angie’s List an outdated review site in the home services industry that should be disregarded?  Does their review platform still have value for professionals — roofers, plumbers, handymen, mechanics, doctors, dentists — local service providers? Should you still invest time collecting Angie’s List reviews and building out your listing? 

Customers are looking at your Glassdoor reviews. Glassdoor sat down with John-Henry Scherck, a marketing strategist, to figure out why he combs through a company’s Glassdoor profile before deciding to hire them. It’s an unexpected treasure trove of data that offers customers a behind-the-scenes look at the organizations they’re considering.