What Customers Really Want When They Leave a Bad Review
A bad review can be triggering for a business owner. It hurts your soul. We asked customers what they really want. A bad review is a last resort for most. Read More...
Hug Your Haters: Tips From the Best Selling Book by Jay Baer
Jay Baer has written one of the most important and useful books on customer service for our current age. In this post, I’ll give you a quick take on Baer's customer service insights and axioms that make Hug Your Haters a must-read. Read More...
Be 34x more effective getting reviews by asking face-to-face
If you’ve wowed your customer, there’s a great chance you’ll get a positive review… especially if you change how you ask. Face-to-face is the way to go. Read More...
Look Beyond the Stars (Your Customers Do)
Does reputation management have you seeing stars? I wish I could tell you that there’s a “one-size-fits-all” approach to online reputation management. The reality is that everyone digests online reviews differently. Read More...
How First Impressions Hurt (or Help) Your Business Reviews
Make a good first impression and you’re able to attract a significant amount of goodwill from customers, even when you make a mistake. Read More...
The Secrets of Default Decision Making
Nancy Harhut explains how default decision making can impact your marketing strategy. Learn some psychological tactics that improve your digital marketing.
The 3 Biggest Pain Points For Your Clients
Your clients want validation. They have pain points, and they're looking for the social proof that answers their most pressing question. Reassure them. Read More ...
What You Need to Know: Online Review Management and Marketing in 2018
What's the state of review management and marketing in 2018? When it comes to online reviews, customers make their own decisions. Reviews are more popular than ever, despite fake reviews proliferating. A reckoning for online reviews are coming though, benefitting businesses with the best legitimate reviews. Read More...