Can good accounting make you money? Wouldn't it be great if your accounting was a profit center rather than a cost center? Accounting for most companies is an essential function that…
Is email dying? Is it an outdated communication system that's on its last legs? The death of email has been predicted over and over again, yet it's still here. Is there…
They're the 800 lb. gorilla in the room. Salesforce is the undisputed leader in SaaS CRM tools. Their SaaS platform exploded in growth, growing from 3,000 customers in 2001 to 150,000+…
Can TripAdvisor help you attract more guests?The answer for Derby Hotels, a family-owned hotel chain, is yes. Their hotel business is seasonal, and it’s primarily dependent on tourism and vacation…
Hotels are struggling.Data shows, hotel occupancy, averaged just 44 percent in 2020 (33 percent lower than in 2019), and Revenue per Available Room (RevPar) was just $45 (48 percent lower than…
Healthcare has changed forever. A recent survey found that 95% of Americans (and 97% of Millennials) find online ratings and reviews to be reliable. Additionally, 70% of respondents stated these ratings…
Last week, we had a fantastic webinar with Veronica and Ellie from our sister company, Traject's social media management software Sendible. In our webinar, we shared a variety of really…
Online reputation management (ORM) has evolved into a necessity of digital marketing. If your business is online, you'll need to manage your online reviews actively. With many businesses adjusting to…
Yelpers can be tough, but they also have an amazing sense of humor.Their funny Yelp reviews are a wonderful source of information that shows you how to improve your business…
What's the easiest way to reach every neighborhood in your area? You use the hyper-local platform Nextdoor. Research shows Nextdoor is available in all neighborhoods in America. Their platform has 27 million…